This week, Slate ran a “cover story” titled The Kickstarter Recession. The article argued “economic growth—gross domestic product—is made of money, not dreams. A sudden shift in the share of labor and capital that are devoted to dream-following would show up in national account statistics as a large fall in productivity”, which caused quite a stir [...]
View PostCrowdfunding Explained – An In Depth Look
Funding Launchpad Chief Marketing Officer Dave Milliken recently wrote a guest blog post for public relations firm Leverage PR titled “Crowdfunding Explain- An In Depth Look” (we did not name it, but it sure sounds great). This post provide a brief history of crowdfunding and describes the four types of crowdfunding in broad use today. [...]
View Post crowd funding, crowdfunding, donation-based crowdfunding, explained, investment crowdfunding, Joy Schoffler, Leverage PR, microfinance, peer-to-peer lendingInvestment Crowdfunding: Not Business As Usual For Wall Street
Earlier this week, Reuters published an editorial titled “Five steps the SEC can take to make crowdfunding work“. Shane Fleenor, Funding Launchpad’s Chief Legal Officer, added comments reminding readers that investment crowdfunding is about startups and small business, not Wall Street and business as usual for the finance industry. For your reading pleasure, we have [...]
View Post CFIRA, crowd funding, CrowdFund Intermediary Regulatory Advocates, crowdfunding, reuters, sara hanks, SEC, securities and exchange commission, Wall StreetGuest Post: How To Use Public Relations For Crowdfunding Success
A cleverly crafted publicity campaign can provide third party validation that there is a market for, and interest in, your crowdfunding campaign. Furthermore, it shows investors that you are considered knowledgeable enough in your field to be used as a source for the media. Media coverage will also boost your Google rankings, increasing visibility to [...]
View Post crowd funding, crowdfunding, investment crowdfunding, Joy Schoffler, Leverage PR, PR, public relations, publicity